BR2X Triangular Twist Free Badge Reel. Cord length is approximately 32" long. Belt clip on backside. Custom Logo area is 1" in diameter. Color is Black. The card is fastened to the reel with a plastic hook assembly which securely attaches your card. Card will hang best when it has a round hole but reel can also be used with slotted cards and badge holders. Once retracted, card will keep facing forward.